About Us

Connecting Cultures & Sharing Wellness

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Our Story

Nu began as a feminine hygiene product subscription box aimed to help women feel better on their periods. As we developed the subscription box, we realized how incredible the traditional superfoods and herbs truly are. They are great for people of every gender, no matter what time of the month. We felt that these foods deserved to have the spotlight - not just as an add-on to period products. Introducing Nu! 

Our Mission

To reinvigorate life using natural and simple ingredients.

To connect cultures by bringing traditional health foods from the Eastern World to the West.

To share and spread wellness.

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Our Founder & CEO

Yudi Yang, and her mom, May.

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